Intentional adventure.
Impactful storytelling.
Emily Hopcian is an award-winning writer, editor, and content producer with a focus on character-driven stories of outdoor adventure and social and environmental impact.
Hey there! I'm Emily.
I’m passionate about telling truly local stories that carry universal themes to inspire global understanding, connection, and action. I work in the lifestyle I live and come alive in the space where adventure, community, creativity, curiosity, storytelling, and the natural world collide.
Based between Northern Michigan and Patagonia, I’ve written, edited, directed, and produced stories for National Geographic Adventure, REI, Osprey, Cotopaxi, Arc’teryx, Traverse Magazine, Sidetracked Magazine, RANGE Magazine, and more.
Impactful storytelling to connect, engage, and inspire.
From ideation through publication and promotion, I partner with my clients—and other creatives—every step of the way to deliver all writing and supporting visuals. In weaving narratives that speak to each client’s mission, values, and audience, I aim to share truly local stories that carry universal themes to inspire global understanding, connection, and action.
My clients are valued creative collaborators.
I admire and respect the work they do and am grateful for their belief and partnership not only in bringing meaningful stories to life but also in giving them a home. Here’s what a few of my clients say about our work together.
Thoughts from the trail, the road, and the moments in between.
Magic Moments: A Creative Collaboration
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